Objective 1: Communicate information to all stakeholders concerning the ICM framework and process as a vehicle for achieving sustainable development.

Action Programs:

1.     Establish a comprehensive program on Information, Education and Communication (IEC) to serve as a guide for public awareness program by:

•     Identify key issues to be addressed such as pollution control and abatement, managing solid and sewerage services, and establishing development control and regulation.

•     Developing a communication plan and mechanism as the blueprint of IEC for various stakeholders in Klang areas focusing on the issues identified.

•     Conducting a series of public awareness activities related to concepts and approaches of ICM and sustainable development.

•     Raising awareness on the importance of managing coastal and habitats and its aquatic
  living resources in sustainable manner.

   2.       Undertake a continuous education program to
 develop a society that is responsive to
        measures and programs to protect the natural environment and its resources.

•     Conduct comprehensive training program on environmental education targeted at industries, commercial enterprises, real-estate developers, agricultural and livestock farms, fishery industries, ship and port operators and the general public, to ensure understanding, compliance and self-regulation efforts by all the stakeholders.

•     Develop capacity of a core groups of trainers and communicators for community awareness programs.

Objective 2:  Mobilize multisectoral stakeholder participation in socio-economic development and environmental management of the coastal areas.

Action Programs:

1.    Mobilize support and build ownership in the coastal management program by involving partners and stakeholders in program development and build up a sense of self-reliance by:

• Identifying key stakeholders in the coastal zone, or who are affected by activities, and who take part in developing, regulating and/or conserving its resources and land use;

• Enhancing mechanisms for public participation so that public interests are reflected in the coastal zone planning and management process;

• Facilitating inter-agency consultation and coordination and providing updated information to all stakeholders involved;

• Developing a public information and awareness program on the value and environmental importance of coastal ecosystems and resources with a view to minimizing the casual abuse of such resources;

• Consulting relevant NGOs and CBOs on their views of important conservation areas and taking steps to evaluate their status and institute necessary actions;

• Organizing workgroups or taskforces to get a more holistic view of the coastal land use and resources situation; 

• Promoting partnerships between the government (state and local) and the private sector and communities.

    2.        Involve local communities in formulating self reliance strategies to obtain desired local
         results by:

• Organizing activities and projects such as “gotong-royong” (self-help cleaning) for environmental enhancement

• Establishing a network of individuals and community-based organizations to identify key issues for the areas that they live in.

• Providing a forum for discussion of issues and forging of a common vision.

Objective 3: Facilitate sharing of data and research information among stakeholder

Action programs:

1.      Develop a database of coastal resources and decision support system that will improve
         on existing planning and management efforts, and support the task of making rational
         decisions with regard to development and / or conservation initiatives by:

•     Establishing an integrated information management system (IIMS) for storing, collating and analyzing environmental, social and economic data on the Klang and Kuala Langat area.

•    Identifying IIMS applications and decision support uses for multi-sectoral groups at the national and local levels.

2.      Develop an information network for sharing and
         exchange of IIMS information among
         government agencies, research institutions, private sector, NGOs and the general
         public by:

•     Identifying data providers and data users for IIMS network.

•     Defining institutional/administrative arrangements for managing the IIMS database and network on a long term sustainable basis.

•     Introducing a user-pay system for access to services provided by the IIMS network in order to cover operating and updating costs of the database.

Foundation of The Strategy
Inform   Conserve   Protect   Develop   Implement